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The rise of the ‘tradwife’ — why some women are opting out of work

TikTok trends like 'tradwife' idealize traditional gender roles, but experts warn they're unrealistic and economically risky. Women still earn 84 cents for every dollar earned by men, making financial vulnerability a concern. Despite this, a recent study shows men, particularly high earners, are scaling back work. Meanwhile, 78% of Millennials are in dual-career couples, compared to 47% of baby boomers.

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