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So... how much money did the Kendrick–Drake beef generate exactly?

Kendrick Lamar and Drake’s ongoing rap feud has turned into a $15.4 million money-making machine. The six diss tracks at the center of their beef have pulled in $9.2 million from streaming, $4.4 million from digital sales, and $1.8 million from publishing. These numbers come after the feud went viral earlier this year, proving that drama in hip-hop can lead to major financial gains, boosting already massive fanbases.

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